Social Media Executive Job in Pune
Experience Required: 6-12 Months
Responsibilities for Social Media Executive Job in Pune
- Develop creative and engaging social media strategies
- Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram and YouTube, adapting content to suit different channels
- Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
- Develop, launch and manage new competitions and campaigns that promote your organisation and brand
- Form key relationships with influencers across the social media platforms
- Undertake audience research
- Manage and facilitate social media communities by responding to social media posts and developing discussions
- Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
- Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
- Analyze competitor activity
- Recommend improvements to increase performance
- Set targets to increase brand awareness and increase customer engagement
- Manage a budget for social media activities
- Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).
Requirements for Social Media Executive Job in Pune
- Bachelor s degree in Marketing, Communications, or a related field.
- Strong understanding of social media platforms and their respective audiences
- Excellent written and verbal communication skills
- Proficiency in social media management tools and analytics tools
- Creative mindset with the ability to generate engaging content ideas
- Strong analytical skills and ability to interpret social media metrics.
- Ability to work independently and as part of a team in a fast-paced environment.
